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Welcome to the May 2008 Issue of The TRIZ Journal!Welcome to the May 2008 Issue of The TRIZ Journal!

There is a lot of information to share this month. We've got company news, conference reports and news, a reminder that we're always on the hunt for new article submissions, and that's without all of this month's articles!
TRIZ Article SpotlightsInnovation Article Spotlights
By Darrell Mann
Knowing when to launch a new product or service is difficult. The challenge is particularly great when the innovations directly interact with consumers. Critical information can be obtained by studying the voice of the consumer and market demand.
By Alex Zakharov
TRIZ was born, developed and became a problem-solving method for technology, manufacturing, society and nature. The basis of TRIZ is the objective trends of natural evolution, and therefore TRIZ is a practical part of the theory of evolution.
By Boris Zlotin and Alla Zusman
This case study elaborates upon the principles and processes described in "Instruments for Designing Consummate Systems." Consider the system of a centrifugal wall pump and of its valve travel stop specifically.
By Odair Oliva de Farias, Wellington Barros Bonfim Filho and Edgardo Córdova López
Quality and innovation are key issues in today’s businesses and managers are focusing on special tools to improve their results, including the Theory of Inventive Problem Solving (TRIZ). TRIZ is an effective resource for improvement.
By Jim Belfiore
As part of a growth strategy, mergers and acquisitions (M&A) can ensure dominance in a given product line, technology or market. TRIZ can be used as an M&A tool to help identify these potential evolutions of products, technologies and markets.
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Innovation Events/ConferencesInnovation Events/Conferences
May 13 | United States-New York
May 14 | United States-Massachusetts
May 14 | United States-Massachusetts
May 19 | United States-Massachusetts

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Innovation CommentaryInnovation Commentary
Michael S. SlocumAll Solutions Are Not Equal
Commentary by Michael S. Slocum
Regardless of how extensively you deploy TRIZ, or some other systematic innovation engine, one of the first steps you take is to define your ideal state. In TRIZ, this is your Ideal Final Result (IFR), a philosophical construct that provides a measurable framework within which you can gauge progress on...
Ellen DombThe Customer-Centered Innovation Map
Commentary by Ellen Domb
Harvard Business Review’s “Tool Kit” article this month (May 2008) is “The Customer-Centered Innovation Map” by my colleagues Lance Bettencourt and Tony Ulwick. With all the soft (squishy?) “how to be innovative” articles and books getting published these days, it is a real pleasure to read a clear method that...
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TRIZ & Innovation Discussion ForumInnovation Discussion Forum
Shree Phadnis | Tue 4:03 PM
Joe Marotta | Mon 7:06 PM
Joe Marotta | Mon 6:56 PM
Dan Keldsen | Sun 10:00 PM
Ellen Domb | Sun 1:03 PM
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Design for Six Sigma eLearning

TRIZ training, business & technical applications

Innovation programs from BMG

Business Innovation in the 21st Century (eBook)

Innovaton-TRIZ