Innovation How-To & Methodology Article Archive
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All Articles | Methodology Spotlight | Strategy Spotlight | Tools Spotlight Readers' Choice: View All Top-Rated Articles Archives by Year: 2008 | 2007 | 2006 Innovation Evaluation Framework: Use Compatability
Compatibility provides a choice – align to existing standards and improve other factors of the product or service, or disrupt and improve or eliminate the existing standards to provide a completely new product or service. Read the full article. May 12, 2008 What Not To Do: Six Ways to Ruin a Brainstorming Session
The brainstorm is the most popular group creativity exercise in business. A well-run brainstorm is fun and energetic; it will generate plenty of good ideas. A poor brainstorm can be frustrating and de-motivational. Read the full article. March 31, 2008 Developing Forced Analogies Creates New Solutions
People solve problems using analogies based on associations formed over time. This set of association standards is the source of an individual’s psychological bias. The focal analogy method drives ideation by creating a non-standard association set. Read the full article. March 17, 2008 Ideality Drives Innovation for Kraft's Lunchables
Ideality is a means of identifying the path to perfection. As compromises in a system are resolved, the implemented solutions should eliminate the contradictions that have been targeted. Also, the solutions should evolve the system toward idealness. Read the full article. February 25, 2008 Dow: Designing the Next-generation Railcar With TRIZ
The interaction of process improvement and innovation tools can be seen in one of Dow’s projects – to design the next generation of rail tank cars for transporting the most hazardous chemicals. Read the full article. February 18, 2008 Dow Pairs Six Sigma With Innovation
When innovation is the lifeblood of a company, it cannot solely on the fickleness of inspiration. This basic premise underlies research and development at The Dow Chemical Co. Read the full article. January 7, 2008
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